- She’s pretty simple at the core. A perfectly imperfect girl making an honest attempt at living life with purpose.
- It usually starts with morning reflection. Trying to set the tone for the day. Seeing the family off to their day, then off to mine. I always work from a to-do list established the night before to keep me on track. In order to get the maximum productivity out of my day, I have to ensure that I manage my time down to the minute. I try to get some level of workout in for the day. Even if it’s as simple as taking the stairs instead of the elevator. I don’t watch much TV so that frees up a great deal of my time for family, reading, business, cooking, etc.
- I love culture and the arts. So you’ll either catch me dining out, at a concert, art show, sewing, traveling or on a beach reading a great book sipping on a cold piña colada.
As a wife, mother, employee, and entrepreneur, what tools do you use to maintain a sense of work-life balance?
- As I mentioned previously, I have to have a to-do list or else I’ll be an unorganized mess. I use the Evernote app for this purpose but some circumstances still call for the good ol’ pen and paper. Each night I create a to-do list for the next day. It’s the only way to maintain some level of sanity for me. LOL. I can’t do without it.
What inspired you to start Fashionably Fabulous?
- Long before blogging, I had an online accessories boutique (Fashion Fab Boutique). Fashionably Fabulous became the blog of that business and later morphed into a lifestyle blog where I incorporated my personal style. It went on to become my parent company, a premier lifestyle brand for the sophisticated chic with a business model that includes consulting and retail/manufacturing.
- My advice would be for them to think outside of the traditional realms of the profession. We live in a very fast-paced society where one minute you’re trending and the next minute you’re not. So it’s critical to think about sustainability and scalability in a very saturated and ever changing market on the onset. And also love what you write about. I know it sounds so cliche but you have to do what you love and are passionate about.
Did you run into any obstacles or challenges on your blogging journey? If so, how did you overcome them?
- Yes. The pressure to keep up is real. To keep up with content creation and also to keep up with the industry and what everyone else is doing. At times I would burn out and loose interest in writing and I simply decided that if I don’t feel it—I’m not going to force it. It took a while for me to stop feeling guilty about not putting out 2-3 articles per week consistently. In the world of fashion and lifestyle blogging, a lot of the times “success” is perceived as who has that new Chanel, YSL or Giuseppe bag. Who’s jet-setting to the most exotic places and whose image projects luxury. Pretty shallow and vain isn’t it? Sadly, many are doing the absolute most to project the most. I think this is the downside to social media, honestly. I started to withdraw. I stayed off of social media more. I stopped going to events. The selfie obsession. The self-absorption. The excessive consumerism. The materialism. It just becomes too much. That’s not me. That’s not who I want to become. So the industry pressure is real. But it all works out when you stay true to yourself and that is what I plan to continue to do.
What do you find to be most rewarding about being a blogger?
- I always say that in my other life I’ll be a teacher. I love to teach. So any chance that I get to knowledge share–it’s so rewarding for me.
- I would say starting the business itself has been the greatest accomplishment. The entrepreneurial dream is easy, it’s taking the quantum leap into entrepreneurship that isn’t.
What is your ultimate goal for Fashionably Fabulous?
- My ultimate goal is to grow FF into a global lifestyle brand for chic and sophisticated women all over the world. And through philanthropy, leave a lasting legacy for many to come.
- I’m working on getting my recently launched products, The Travelista Collection in major distribution outlets within the US and then the UK. I have a pending patented product that’s also coming down the pike and a fabulous clothing line to come. So stay tuned! So many exciting things coming. I have my hands full with product design and development for years to come.
- Simple. Each day that you’re able to live that day on purpose—that’s winning.
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